By Cindy Novotny – Master Connection Associates

Selling today has become even more complex than in the past. Disagree? Although the Internet has made life easier for some, it has confused the sellers that don’t understand speed and how to compete in today’s hyper fast world.

Master Connection Associates in partnership with IACC spend a great deal of time with meeting planners, corporate travel managers, leisure travel agents and special event planners and without a doubt there are a few essential elements needed to compete effectively.

Here is our list: Read More